Mother's Little Helper - Child and senior care website redesign

The Problem

The MLH website faces several usability issues in terms of navigation, content and information architecture.

The Solution

MLH website needs to be redesigned regarding user experience, user interface, visuals, architectural overhaul and strategy to establish online communication and improve usability.

Existing website:

Comparative Analysis:

User Persona:

Existing Information Architecture:

Redesigned Information Architecture:

Wireframes:

The UX deliverables were passed on to the client to continue with the UI phase. This intensive research helped us gain immense exposure of the caregiver service industry which eventually helped us take logical steps to redesign the website and create persuasive social media strategy.